Willi Footwear



Awesome thongs by the way. Best I have ever had – Michael


They’re the best ones I’ve ever owned!
5 stars from me. I’ve been ordering a new pair of thongs every year since 2017 cause they’re the best ones I’ve ever owned. I had one blow out a couple of years ago and I had new straps sent to me free of charge straight away. Bloody great service and bloody great thongs. Well done Boomerangz. – Nigel


Excellent products and outstanding service. Great job Boomerangz!!! – Jo


Best thongs on the market!
Had my Boomerangz for a few years now, best thongs on the market by a mile, on one occasion, the straps have broken and they were promptly replaced without a problem. I’ve had other big name brands before and only got a couple of months out of them before the sole wore through or straps broke where as these soles are still going strong (and bloody comfortable)…. I highly recommend these to everyone, especially for those who are hard on their footwear as they have with-stood some heavy lifting under me! Cheers. – Chris


I LOVE Them!
My thongs are still doing great after 12 months, but I WANT an upgrade haha.. I LOVE them. So happy with the design of them. – Rebecca


Simply THE Best!
This is the second time I have purchased the Boomerangz Thongs and they are simply THE best and longest lasting footwear I have owned! – David


These thongs feel really strong and sturdy and I love the fact that if the strap ever breaks I can slip a new one in. Genius! – Cran
(Originally posted on Amazon.com.au)

The Best Thongs!
Great thongs, quick delivery and excellent service. I have since gone back and bought more of them. – Gerry
(Originally posted on Amazon.com.au)

Free replacement straps? No more blowouts? Yes please!! Awesome product. Awesome service. – Shaun


Feel the love!
Love your company, love your product, love your service and will be recommending you to every man, woman and child within my acquaintance. Keep up the good work. – Alison


Very Happy!
Very happy with the feel and comfort of my new thongs and the ease of changing the straps. I am now looking forward to buying another pair soon. – Jim


Daniel Hagean – Retailer – SA Australia –
“We found that our customers loved these thongs and the initial order sold out in no time, so we ordered more with no hassles at all and have never looked back. They are by far our best selling thong and our customers love them. The ladies enjoy the versatility of interchangeable straps to mix and match. We find Boomerangz is always easily contactable and ordering or topping up stock to be a simple process. Brad has allowed us exclusivity of  their products in our area which has been awesome for business. We enjoy a great working relationship with the Boomerangz boys and look forward to the new product being on our shelves in spring ready for all the warm weather.”


Brad Booth – Retailer – NSW Australia  –
“I have been stocking Boomerangz in my store for several Summers now and they continue to sell well. The boys are continually improving their products, building their brand following and I’m always seeing them in the newspaper or on TV! Most importantly, they keep in constant contact and ask us for our feedback and any complaints or recommendations from our customers. The interchangeable thongs have become a product that we like to push as we know our customers will be satisfied with their purchase and come back for more.


Brad Yuen – Happy Crowd Funding Contributor –
“As one of many backers I’m very much appreciative to see the transparency and excellent communication you provide all of us. Keep up the good work and I wish your company all the best as there definitely is a market for flip flops like these which no one has ever seen.”


Jim Eaton – Happy Online Customer –
“Very happy with the feel and comfort of my new thongs and the ease of changing the straps. I am now looking forward to buying another new pair soon.”


Peter Tilbrook – Happy Online Customer –
“Thongs received yesterday. Top quality product and excellently packaged. Should be a worldwide marketing success.”


Christine Delucchi – Happy Online Customer – NSW Australia –
“I absolutely LOVE your thongs! I bought a pair in October and wear them easily 5-6 hours a day doing all sorts of farm work and have never had a blowout. I am ready to get myself another new pair!”


Scott Jennings – Happy Online Customer – VIC Australia –
“If you want a great pair of thongs for the Summer you can’t go past these bad boys from Willi Footwear. No more blow-outs. Great Aussie company.”


Alison Robley – Happy Online Customer – Australia –
“Love your company, love your product, love your service and will be recommending you to every man, woman and child within my acquaintance. Keep up the good work!”


Mashable click to read article – Aussie thongs crowd funding campaign raises $10K in an hour

The Brisbane Times click to read article – ‘Anti-blowout’ thongs walk in to US marketbrisbane-times-article

GC Mag.com.au click to read article – Aussie Thongs set to make footprints in the US


Gold Coast Bulletinclick to read article – Gold Coasters behind the no blow out thong

Ragtraderclick to read article – Consumers fund $40,000 launch

Weekend Edition click to read article Throw on some interchangeable thongs from Willi Footwear

BRW / Financial Review click to read article – Reinventing the thong with a crowd

Start Up Smart click to read article – Aussie thongs set for a make over

Daily Mail click to read article – A solution to thong blow outs with boomerang plugs

Yahoo Finance click to read article – Flip flop company crowd funded $10,000 in one hour

Business etc – The Journal click to read article – Boomerang plugs end flip flop blow outs

Crowd Fund Insider click to read article – Aussie flip flop blow out fix finds crowd funding momentum

Aol on Style click to read article – Flip flop design raises $10,000 in one hour on indiegogo

Manufacturers Monthly click to read article – Aussie company wants to beat Brazilians with boomerang plugs

Gold Coast Bulletin click to read article – Gold Coast trio want to take flip flop solution to the world